{"id":947,"date":"2021-04-18T20:23:43","date_gmt":"2021-04-18T11:23:43","guid":{"rendered":"https:\/\/www.shapewin.co.jp\/en\/?page_id=947"},"modified":"2022-08-05T00:18:18","modified_gmt":"2022-08-04T15:18:18","slug":"strategy","status":"publish","type":"page","link":"https:\/\/www.shapewin.co.jp\/en\/strategy\/","title":{"rendered":"Our Strategy"},"content":{"rendered":"\t\t
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STRATEGY<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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STRATEGY<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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BRAND STRATEGY<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Being relatable is key to a successful brand.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tBased on our thorough market analysis, client goal setting and clarification of brand identity demographics (target customer persona design), we re-evaluate, modify and re-design our client\u2019s company product brand to make it identifiable, relatable, and appealing to the Japanese market. This is followed with a concise action plan formulation with KPI settings.<\/span><\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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MARKET STRATEGY<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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We create for our clients a marketing roadmap following the concept of the \u201ccustomer journey\u201d<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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We analyze key performance indicators, marketing measures, and incorporate product\/service improvement advice from experts in the field. We organise a \u201ccustomer journey\u201d based promotion plan, as well as arrangement and management of advertisements and promotional events.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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INTERNAL DEVELOPMENT SUPPORT<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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A well organised company is successful company.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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ShapeWin provides organisational construction support for public relations and marketing departments. In addition, we can support selection and recruitment support of for public relations and corporate marketing education (Press Release, Media Relations, Inner communication, etc.)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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STRATEGY<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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SIMULTANEOUS DIGITAL PROMOTION
\nACROSS MULTIPLE MEDIA<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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SALES<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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BRAND STRATEGY<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Being relatable is key to a successful brand.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tBased on our thorough market analysis, client goal setting and clarification of brand identity demographics (target customer persona design), we re-evaluate, modify and re-design our client\u2019s company product brand to make it identifiable, relatable, and appealing to the Japanese market. This is followed with a concise action plan formulation with KPI settings.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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MARKET STRATEGY<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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We create for our clients a marketing roadmap following the concept of the \u201ccustomer journey\u201d.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tWe analyze key performance indicators, marketing measures, and incorporate product\/service improvement advice from experts in the field. We organise a \u201ccustomer journey\u201d based promotion plan, as well as arrangement and management of advertisements and promotional events.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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INTERNAL DEVELOPMENT SUPPORT<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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A well organised company is a successful company.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tShapeWin provides organisational construction support for public relations and marketing departments. In addition, we can support selection and recruitment support of for public relations and corporate marketing education (Press Release, Media Relations, Inner communication, etc.)\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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STRATEGY<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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SIMULTANEOUS
\nDIGITAL PROMOTION
\nACROSS MULTIPLE MEDIA<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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SALES<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Have questions for PR or Marketing?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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We want to listen to you \u2013 what are your goals, your needs, metrics for success. After we have that background information, we\u2019ll develop a written proposal, working within your budget. Feel free to ask us!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Please feel free to contact us if you have any questions about consulting, planning, etc.
Reception hours: 10: 00-18: 00 (weekdays)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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STRATEGY STRATEGY BRAND STRATEGY Being relatable is key to a successful brand. Based on our thorough market analysis, client goal setting and clarification of brand identity demographics (target customer persona design), we re-evaluate, modify and re-design our client\u2019s company product brand to make it identifiable, relatable, and appealing to the Japanese market. This is followed […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"class_list":["post-947","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.shapewin.co.jp\/en\/wp-json\/wp\/v2\/pages\/947","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.shapewin.co.jp\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.shapewin.co.jp\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.shapewin.co.jp\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.shapewin.co.jp\/en\/wp-json\/wp\/v2\/comments?post=947"}],"version-history":[{"count":4,"href":"https:\/\/www.shapewin.co.jp\/en\/wp-json\/wp\/v2\/pages\/947\/revisions"}],"predecessor-version":[{"id":6404,"href":"https:\/\/www.shapewin.co.jp\/en\/wp-json\/wp\/v2\/pages\/947\/revisions\/6404"}],"wp:attachment":[{"href":"https:\/\/www.shapewin.co.jp\/en\/wp-json\/wp\/v2\/media?parent=947"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}